Last updated: 6 August 2026
This Privacy Policy describes how PRARAMBH PRINT AND PORTAL PRIVATE LIMITED (“we”, “us”, or “our”) collects, uses, stores, shares, and retains personal information when you use the Ps by Prarambh mobile application and related websites (collectively, the “Services”).
Introduction
Ps by Prarambh is a platform that helps users discover brands, offers, coupons, and subscription plans from local businesses. We respect your privacy and are committed to protecting the personal information you provide while using our Services.
Information We Collect
Depending on how you use the Services, we may collect:
- Name and profile details
- Mobile number
- Email address (if provided)
- City / location information used to show relevant offers
- Device information (such as device type, operating system, and app version)
- Account activity, purchase and subscription history, and redemption-related records
- Payment-related information processed by our payment partners (we do not store full card details on our servers)
- Support communications you send to us
How We Use Information
We use collected information to:
- Create and manage your account
- Provide offers, coupons, plans, and related Services
- Process payments and subscriptions through payment gateways
- Show city- and interest-relevant content
- Send service notifications, OTP/login messages, and important updates
- Respond to inquiries and provide customer support
- Maintain security, prevent fraud, and improve app performance
- Comply with legal and regulatory obligations
Data Retention
We retain personal data only for as long as necessary to provide the Services and for legitimate business and legal purposes, as described below:
- Account information (such as name, mobile number, and profile details) is retained for the life of your account.
- Transaction, subscription, and redemption records are retained for up to 7 years after the relevant transaction or account closure, or longer if required for accounting, tax, audit, dispute resolution, or legal compliance.
- Device and technical logs used for security, diagnostics, and performance are typically retained for up to 12 months, unless needed longer to investigate abuse or security incidents.
- Support communications are retained for up to 24 months after the matter is closed, unless a longer period is required for disputes or legal reasons.
- If you request account deletion, we will delete or anonymize personal data associated with your account within a reasonable period, generally within 30 days, except where we must retain specific data to comply with law, prevent fraud, enforce our terms, or resolve disputes.
- Backup copies may persist for a limited additional period after deletion and are then securely overwritten or destroyed in the ordinary course of backup rotation.
When retention periods expire, we delete, destroy, or irreversibly anonymize the data so it can no longer reasonably identify you.
Data Sharing
We may share information with:
- Businesses and vendors on the platform, only as needed to fulfill redemptions, subscriptions, or partner services you use
- Payment gateway providers for processing payments
- Service providers who help us operate hosting, analytics, notifications, maps/location, and customer support
- Authorities when required by applicable law or to protect our rights and users
We do not sell your personal information.
Data Security
We implement reasonable administrative, technical, and organizational security measures to protect user information from unauthorized access, disclosure, alteration, or misuse. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Third-Party Services
The Services may use third-party providers such as payment gateways, maps/location services, cloud hosting, analytics, and notification services. These providers may process information according to their own privacy policies and only as needed to provide services to us or you.
Cookies and Similar Technologies
Our websites and apps may use cookies, local storage, and similar technologies to keep you signed in, remember preferences, and improve service quality.
Your Rights
Subject to applicable law, you may:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your account and personal data
- Withdraw consent where processing is based on consent
- Contact us with privacy-related questions or complaints
To exercise these rights, contact us using the details below. We may need to verify your identity before fulfilling a request.
Children's Privacy
The Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us so we can take appropriate action.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes become effective when published in the app and/or on our website. The “Last updated” date at the top of this policy will be revised when changes are made. Continued use of the Services after an update means you acknowledge the revised policy.
Contact Information
For privacy-related questions, data retention questions, or deletion requests, please contact:
PRARAMBH PRINT AND PORTAL PRIVATE LIMITED
Email: support@psbyprarambh.com
Website: https://psbyprarambh.com
Address: 307, 3rd Floor, Third Eye One, Nr. Panchvati Crossing, C. G. Road, Ahmedabad, Gujarat 380006, India